Hogarths Lancaster | Case Study

Hospitality Technology Solutions

Hogarths Lancaster, located on Georges St, is a grand Victorian Gin Palace. Situated in a gorgeous period property and with over 120 flavours of gin on offer, whether you visit during the day or at night you are sure to have a fantastic experience. You can relax with friends or engage in the electric atmosphere inside the bar.

The Brief

Hogarths Lancaster sought the help and expertise of TVC to help transform the already popular venue into the premier choice for entertainment and live sport. Therefore, as part of the refurbishment, Hogarths requested additional large-screen TVs throughout, complimenting the current TV offering and existing large-screen projector. To enhance the new visual line-up, a series of commercial audio loudspeakers and subwoofers were required to create a lively and engaging atmosphere during the evening and for scheduled events.

The Delivery

The Hogarths pub in Lancaster is split over two levels with the top level comprising of a mezzanine floor looking over the main bar area and an adjoined function room.

Starting in the main bar area, we specified four additional Samsung Hospitality TVs ranging from 55” to 75”. Installed alongside two existing LG TVs and large screen projector, these new 4K hospitality TVs are specifically created for environments like Hogarths Lancaster. In comparison with regular Consumer / Domestic TVs, Samsung Hospitality TVs are designed to offer longer operating times with the ability to function for 16+ hours per day and are composed of more robust materials.

The 4K UHD resolution will bring any content to life, offering crystal clear images and vivid life-like colours on screen. Secured with Peerless professional flat wall TV brackets, it allows our engineers to maximise the space available, offering seamless installation and resulting in TV screens that sit only mm from the wall.

Each TV was strategically positioned throughout the large bar area, so whether customers are watching live sports, taking in enticing food and drink promotions, or reading about upcoming events, a screen is easily seen from any seat!

To elevate the atmosphere within the main bar area of the newly revamped Hogarths Lancaster, we also introduced a series of commercial audio equipment. Six Audac V8" 175w loudspeakers, with a sleek, compact design, and immersive sound, work seamlessly when paired with the two Audac V110” high output yet spatially efficient cabinet loudspeakers. Installed on swivel brackets, to allow some flexibility on the positioning of the loudspeakers, they can be directed towards specific areas within the venue where louder or additional audio is required.

Complemented by a pair of 15” Audac subwoofers, providing impressive punch and low frequency extension without compromises, this integration strikes a delicate balance of encapsulating maximum performance while maintaining a pleasant atmosphere.

On the upper mezzanine level at Hogarths Lancaster, we installed a singular 65” Samsung 4K LED hospitality TV and two Audac X6” 80W loudspeakers. Given the mezzanine's nature, we didn't want to overcrowd the space with AV equipment, especially since customers using this area will also benefit from the screens and loudspeakers within the main bar area.

Finally, for the booth area underneath the mezzanine, it was decided that another 65” 4K Samsung hospitality TV screen would be added to the existing 55” screen. Paired with three Audac V8” 175W loudspeakers, this crystal-clear display enables guests to immerse themselves in any live sporting action in a more personal area of the venue. Combined with the sleek elegant design of the speakers it creates the perfect relaxed corner to chill out and enjoy with friends.