Hollywood Bowl Speke | Case Study

Hospitality Technology Solutions

Hollywood Bowl, part of the Original Bowling Company, is the UK’s biggest ten pin bowling operator with over 60 locations nationwide. They offer a family-friendly day out with food and drink, arcade games, birthday parties, and, of course, bowling! The Hollywood Bowl in Speke was officially launched in 2023 as part of a multi-million-pound rehabilitation project in New Mersey.

The Brief

Following the success of our Hollywood Bowl restoration in Bolton in 2022, we were invited to assist in creating the brand-new Hollywood Bowl in Speke, Liverpool. The most noticeable difference for this installation was the additional requirement for a 10m-by-1.5m outdoor LED display on the outside of the premises. Creating an unmissable outdoor advertisement opportunity for the activity centre and, as shown in the video below, it makes quite a statement on the exterior of the building.

The Delivery

In the centre of the venue, we installed two attention grabbing video walls within Hollywood Bowl in Speke, the first behind the reception area, comprising of 6 x 49” Philips video wall display screens. Hung in a portrait orientation, their crisp contrast and narrow bezels enable clear, distraction-free imaging. Secured with B-Tech’s versatile System X mounting solution, the push to open / push to close system provides quick and easy service access.

The second video wall is positioned behind the bar and consists of 5 x additional 49” Philips video wall displays, all of which have a narrow frame width, giving the impression that the advertising screens are part of one large display rather than individual ones.

The remaining 2 x Philips 49-inch screens were used for bowling scoreboards, one next to the selfie wall with the classic first, second and third podium and the other at the end of the bar allowing everyone in the building to see who has the highest scores out of all the bowling games being played.

We then installed 2 x 65” high bright screens within the window display to be used for eye-level advertisements and promotions. Designed for shopfront / retail windows, these displays feature commercial grade ultra-high brightness panels (3,500cd/m2) that are up to 10 times brighter than domestic televisions. This allows the screens to be visible even in direct sunlight and helps to attract the attention of passers-by at night.

The last 2 displays we specified for Hollywood Bowl Speke were impressive “65 Philips Professional TVs with Ultra HD 4K resolution, installed behind the pool tables within the social gaming zone, they are used as extra advertising screens displaying the current food and drink specials.

Throughout the premises, 15 x VEXO110 loudspeakers were installed, offering a powerful sound experience, sleek and modern design, and ability to be mounted horizontally or vertically, with high sound pressure levels and tight driver response, all of which contribute to the Hollywood Bowl customers having a fun and energetic experience.

Additionally, 7 x Audac Cira ceiling speakers were discretely installed to provide quality audio to be played throughout the building. With a TwistFix borderless design, it offers a completely seamless look from the ceiling to the grill creating a sleek and modern look.

The large outdoor LED advertising display on the building's exterior is one of the most striking elements of the new construction, measuring 10 x 1.5 metres and filling the entire width above the entrance doors. Created using multiple LED panels, it offers easier maintenance and potential repairs by allowing individual panels to be replaced rather than the entire screen.

The high-resolution outdoor LED with only 3.9mm pixel pitch offers high brightness and extreme contrast, ideal for Hollywood Bowl to promote offers and events at any time of the day, whatever the weather.